Download our six top tips for putting loyalty back on track, based on global Forrester research

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Are you missing key insights? Reclaim traveller loyalty today.

38%
Of consumers feel rewarded for their loyalty to travel providers
40%
Of organisations have a dedicated loyalty resource
64%
Of decision makers don't know why their customers are loyal
50%
Of decision makers collect a wide range of customer data

Forrester research - Two thirds of businesses fail to measure the right information to gauge customer loyalty | Collinson

To identify actionable ways that travel businesses can improve customer engagement and loyalty, we commissioned leading independent research and analyst firm Forrester Consulting, to survey 635 leading loyalty experts around the world.