Lessons from the Loyalty Commerce Masterclass

26 June 2017

In February, in partnership with Points, we welcomed a collection of leading travel and financial services loyalty experts from across the globe to our first, Loyalty Commerce Masterclass, hosted in London.

The event was a great success, as we welcomed the likes of United Airlines, Qantas, Air France-KLM, Elo, Emirates and many more, to discuss, debate and share, a fascinating array of loyalty commerce related news, opinion and best practice.

Topics included:

  • How to create an effective loyalty commerce ecosystem
  • How data and personalisation are transforming loyalty
  • Enhancing the ‘earn’ customer experience
  • The value of redemption
  • What does the future hold for loyalty commerce?

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