Riyadh, Saudi Arabia, 15 September: almatar and Collinson Group have announced the signing of a strategic partnership agreement, enabling both companies to deliver a broader range of premium travel benefits and enhanced airport experiences giving travellers greater choice, convenience and value throughout their journeys.

Through the partnership, almatar customers worldwide will be able to access Collinson’s LoungeKey Pass™ and SmartDelay™ offerings, enhancing their travel experience with airport lounge access and support during flight disruptions.

The agreement reflects both companies’ commitment to meeting the evolving needs of travellers by deliverable valuable services thar support a more seamless journey from booking to destination.

Commenting on the partnership, Hussein Alsaqaf, Travel Experiences Director of almatar, said:

“Today’s travel experience goes beyond booking flights and hotels. We are always focused on developing services that deliver greater value to our customers across different stages of their journey. Our partnership with Collinson Group reflects this approach by introducing services that enhance our customers’ comfort and add greater value to their travel experience.”

Priyanka Lakhani, SVP of Commercial, EMEA, Collinson, said:

“almatar’s recent recognition as the Fastest Growing Online Travel Agency reflects both its ambition and the exceptional momentum within Saudi Arabia’s travel sector. In an increasingly competitive market, travel brands need to differentiate by delivering meaningful value beyond the booking itself. Our research shows that premium airport experiences are particularly important to travellers in Saudi Arabia and the UAE. Through LoungeKey Pass™ and SmartDelay™, we look forward to helping almatar strengthen its customer proposition with greater comfort, convenience and support throughout the journey.”

The partnership marks an important step in both companies’ efforts to expand access to premium travel services, combining almatar’s strong position in the region with Collinson’s global travel experiences ecosystem.