Quick Reads and Tools
Is your programme up there with the best?
Within our 2024 Loyalty Landscape research study, Collinson benchmarked 300 global programmes. Taking just 10 minutes to answer, our 15 most insightful questions reveal how your programme compares to those within our study.
Our research shows a staggering 62% of companies can’t accurately measure incremental profit from loyalty programmes. Don’t fall into that statistic. With our advice, we’ll show you how to discover the true value of loyalty. The five elements for determining incremental value in loyalty schemes.
AI is hitting the headlines frequently right now and there is much debate about how it will shape the future. However, the truth is that we are already surrounded by AI, with many of us enjoying its benefits (knowingly or otherwise) across a plethora of AI-enabled devices. It’s here to stay, its applications will grow and there will undoubtedly be disruption as a result.
Quick Reads and Tools
Is your programme up there with the best?
Within our 2024 Loyalty Landscape research study, Collinson benchmarked 300 global programmes. Taking just 10 minutes to answer, our 15 most insightful questions reveal how your programme compares to those within our study.
Our research shows a staggering 62% of companies can’t accurately measure incremental profit from loyalty programmes. Don’t fall into that statistic. With our advice, we’ll show you how to discover the true value of loyalty. The five elements for determining incremental value in loyalty schemes.
AI is hitting the headlines frequently right now and there is much debate about how it will shape the future. However, the truth is that we are already surrounded by AI, with many of us enjoying its benefits (knowingly or otherwise) across a plethora of AI-enabled devices. It’s here to stay, its applications will grow and there will undoubtedly be disruption as a result.
