We help the world’s leading brands leverage the right rewards through our flexible online Loyalty Redemption solutions and partnership network to drive member engagement and more profitable behavior.

Greater choice
Members want, and expect, more choice. We help brands extend their reward portfolios beyond core products and experiences, with redemption opportunities that keep program members engaged and spending, even when they’re not traveling. 

Burning drives Earning and Excitement
Our studies show that members who redeem on non-core inventory go on to earn more points with brands than those who do not. Clients can create a more engaging and rewarding loyalty program experience for their members with our solutions and even benefit from driving loyalty currency off their balance sheets.

Integrated Solutions
Our world-leading e-commerce technologies provide real-time integration with your own points system so that member balances are instantly updated with every purchase or interaction. We make it quick and easy for your members to redeem with a combination of points and cash to help you encourage transactions and deliver additional revenue opportunities. 

Optimized and Personalized
With a constantly optimized and personalized customer shopping experience, you can categories, segment and promote different products and experiences, easily aligning offers with different customer profiles, including fun options like prize draws and auctions. Our experts work with you to optimize your reward portfolio and promotions, consistently stimulating member engagement and driving longer-term loyalty.

Collinson SmartRedeem Store™
Our award-winning, personalized redemption solution.

Collinson SmartRedeem Travel™
Our integrated, real-time, dynamic travel booking solution.

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