SmartDelay™
Flight disruption doesn’t have to mean discomfort. With SmartDelay, travellers unlock instant access to airport lounges or alternative benefits the moment their flight is delayed or cancelled, turning waiting time into time well spent.
SmartDelay™
Flight disruption doesn’t have to mean discomfort. With SmartDelay, travellers unlock instant access to airport lounges or alternative benefits the moment their flight is delayed or cancelled, turning waiting time into time well spent.
SmartDelay™
Flight disruption doesn’t have to mean discomfort. With SmartDelay, travellers unlock instant access to airport lounges or alternative benefits the moment their flight is delayed or cancelled, turning waiting time into time well spent.

Why choose SmartDelay? With access to over 1,800 airport lounges and alternative benefits, it complements your core proposition and has a high perceived value. It’s a great add-on to travel insurance, rewards programmes or benefits packages.
With over six million travellers worldwide already enjoying the benefits of SmartDelay, your customers will love you for it.
Your customers’ flights are tracked using live data, so if there’s an unexpected delay, they get instant access to an airport lounge or alternative benefit. No need for claims forms or lengthy processes.
Choose from three simple setup options to meet your business requirements, including custom-built microsite, API or widget; minimal disruption and maximum impact.
Re-engage with dormant customers, boost existing loyalty and reward customers for more share of their wallet. SmartDelay will set you apart from the rest.
SmartDelay+
Just like SmartDelay, SmartDelay+ offers instant lounge access or perks when flights are delayed. But when a lounge isn’t available, it doesn’t leave travellers hanging. Instead, it delivers a cash payout alternative benefit – think food and drink vouchers, spa access, sleep pods, and discounts. And it’s all powered by parametric insurance, which means no forms, no claims, no waiting. Just automatic rewards that kick in when delays do. SmartDelay+ isn’t just a plan B. It’s a better plan, full stop.

Give Your Customers a Better Travel Experience
SmartDelay+ works in just a few steps:

It’s quick and easy to do, automatically putting SmartDelay+ on standby once complete.

Real-time tracking lets customers know instantly about the delay or cancellation.

A QR code unlocks the benefit of either airport lounge entry, alternative benefits, or an instant cash payout when lounges aren’t available.
Partnership in Practice
Nordic Benefits, alongside Collinson Insurance, continues to innovate, improve, and expand its portfolio. The SmartDelay+ product is transforming the travel insurance landscape.
Watch the case study to see how this partnership delivered measurable results.
Expert Insights and Bold Thinking Across the Group

06 FEB 2024

27 OCT 2025

11 FEB 2025

10 MAR 2025

Why choose SmartDelay? With access to over 1,800 airport lounges and alternative benefits, it complements your core proposition and has a high perceived value. It’s a great add-on to travel insurance, rewards programmes or benefits packages.
With over six million travellers worldwide already enjoying the benefits of SmartDelay, your customers will love you for it.
Your customers’ flights are tracked using live data, so if there’s an unexpected delay, they get instant access to an airport lounge or alternative benefit. No need for claims forms or lengthy processes.
Choose from three simple setup options to meet your business requirements, including custom-built microsite, API or widget; minimal disruption and maximum impact.
Re-engage with dormant customers, boost existing loyalty and reward customers for more share of their wallet. SmartDelay will set you apart from the rest.
SmartDelay+
Just like SmartDelay, SmartDelay+ offers instant lounge access or perks when flights are delayed. But when a lounge isn’t available, it doesn’t leave travellers hanging. Instead, it delivers a cash payout alternative benefit – think food and drink vouchers, spa access, sleep pods, and discounts. And it’s all powered by parametric insurance, which means no forms, no claims, no waiting. Just automatic rewards that kick in when delays do. SmartDelay+ isn’t just a plan B. It’s a better plan, full stop.

Give Your Customers a Better Travel Experience
SmartDelay+ works in just a few steps:

It’s quick and easy to do, automatically putting SmartDelay+ on standby once complete.

Real-time tracking lets customers know instantly about the delay or cancellation.

A QR code unlocks the benefit of either airport lounge entry, alternative benefits, or an instant cash payout when lounges aren’t available.
Partnership in Practice
Nordic Benefits, alongside Collinson Insurance, continues to innovate, improve, and expand its portfolio. The SmartDelay+ product is transforming the travel insurance landscape.
Watch the case study to see how this partnership delivered measurable results.
Expert Insights and Bold Thinking Across the Group

06 FEB 2024

27 OCT 2025

11 FEB 2025

10 MAR 2025