On November 18th, 2021, loyalty leaders from all over the world will come together at the Loyalty Summit EMEA 2021. The event is known as the “place where loyalty leaders meet”. This one-day event will be held in London and is open again to attend in-person.
Collinson’s Head of Travel Products Peter Gerstle will be one joining a focus panel on how to creatively monetise the less frequent customer. He will be joined by James Curry from Emirates Skywards. Peter comes with a wealth of knowledge about loyalty program optimisation, innovative engagement strategies and specifically paid loyalty.
The event has a strong focus on loyalty in the travel industry. As Loyalty programs are spearheading brand recovery it’s critical to understand programme dynamics and deliver the most relevant, most engaging propositions for all customer segments. The Loyalty Summit brings together senior loyalty executives to discuss and share ideas to implement effective programs now and in the future.
Find out more about the event and how to attend here