In this recent Let’s Talk Loyalty video and podcast feature, Rohan Bhalla, Collinson International’s Vice President, Business Solutions, Asia Pacific, discussed the latest insights from Collinson International’s 2024 Travel Benefits and Customer Engagement Research Report.
In focus were spending patterns of travellers across Asia Pacific; their expectations towards travel benefits; and how effectively these benefits influence credit card choice and usage today.
Key takeaways include:
Travel is a priority for consumers. It is one of the highest spend categories for respondents across all markets, accounting for almost a third of annual expenditure.
Travel rewards and benefits drive acquisition, usage and retention on credit cards.
Travel rewards that resonate the most with consumers in APAC include access to airport lounges, security fast track and airport transfers.
View the video feature.
