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Watch: Masterclass - Using Data to Fuel Intelligent Customer Experiences

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Marketing Team
13 Jan 2022
Dan Cantorna 10 lifestyle

With the pandemic altering consumer preferences and purchasing habits, it is more crucial than ever for brands to have a strong loyalty data strategy. Daniel Cantorna, Collinson's Vice President of Data, Insights & Technology, reveals how brands can use their first-party data to deliver insights-powered customer experiences to help yield year-on-year growth in his masterclass talk at Hong Kong FinTech Week.

Key highlights include:

  • Why it is important to invest in data and analytics today

  • The importance of first-party data

  • 5 goals to hit in order to make your loyalty data dreams a reality

About The Speaker:

Daniel Cantorna Daniel holds over 15 years of experience in consulting, product development, system integration, automation and gamification experience and is passionate about delivering customer-centric solutions and services that help Collinson clients build meaningful, enduring and increasingly valuable relationships with their customers. Find out more about Collinson’s Data and Analytics solutions.

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