Collinson recently attended the Travolution Start-Up Summit in London, which was held at News UK. The half-day event, sponsored by Collinson, saw the launch of the 2022 Travolution Innovation Report. Mo Shakarchi, Chief Product and Innovation Officer at Collinson, provides insight on the importance of putting the traveller at the heart of what we do to ensure the travel industry not only recovers but evolves to be stronger than ever. For Collinson, the future is about expanding and personalising experiences with technologies such as AI, Web 3.0, metaverse, and blockchain. “Technologies that are potentially game changing and only limited by the mind,” says Mo Shakarchi.
The report delves into Collinson’s four core areas of innovation focus:
- Personalisation
- Connected Experiences
- Expanded Experiences
- Helping Business Grow and Give Back
At the event on the report launch panel, Mo spoke about the significance of unlocking seamless consumer journeys through innovation and the need for a more connected ecosystem of partners and technologies. “When it comes to innovation, many challenges facing the travel industry can be addressed with an increase in tech investment. But it is the willingness of organisations across the industry to collaborate and partner that will be key, as Collinson showed during the pandemic launching our COVID testing facilities.”
Read the article and the full 2022 Travolution Innovation Report.
