We use data to create rich customer journeys that invariably bring your issuer brand front of mind, resulting in your card being front of wallet.
We have a range of customer loyalty programme technology solutions, including Salesforce loyalty management, featuring both cloud and on-premise, to create loyalty programmes that bring together requirements from different BUs into unified bank-wide and compelling customers programmes.
Using a combination of your customer profile and spend data and our loyalty data, we can identify customer segments to enable targeted offers, customer rewards and promotions through omni-channel solutions powered by the very best in Marketing Automation.
We bring multiple platforms together to create a unified and seamless user experience with your brand applied and content served via desktop, mobile and your app. We can also provide UX consultation and execution with our internal design team or can guide your design team.
Boost your cardholders’ balances by enabling Collinson’s SmartEarn merchant-funded offers to provide extra rewards for your customers. With various redemption methods, such as pay with points at the point of sale at key merchants or a network of merchants we make participating easy and rewarding. We also provide merchandise redemption via SmartRedeem and travel redemption via SmartRedeem Travel.
Our specialist team works with you to understand your business and build tailored solutions to suit you. We connect the right partners with the right programmes to deliver rewards that customers expect, driving mutually beneficial long-term partnerships.
Customers’ priorities and their expectations of loyalty programmes are evolving. Help keep your customers engaged with your programme by introducing paid loyalty into your existing strategy, to give them more choice and options.
